Friday, July 17, 2009

OH, MY! PAYOLA

Now it's the Federal Trade Commission:

Savvy consumers often go online for independent consumer reviews of products and services, scouring through comments from everyday Joes and Janes to help them find a gem or shun a lemon.

What some fail to realize, though, is that such reviews can be tainted: Many bloggers have accepted perks such as free laptops, trips to Europe, $500 gift cards or even thousands of dollars for a 200-word post. Bloggers vary in how they disclose such freebies, if they do so at all.

Heaven forbid! Advertisements may be misleading? And the average American may be too dumb to recognize it? Oh, my. What is this world coming to?

Need more proof that the government is too damned big?

Via Hot Air.

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