TRILLION DOLLAR QUESTION

In “The trillion-dollar question" Austin Bay has a good discussion of the “old” and “new” media. While I agree with almost all of his commentary, he missed the target on his final question:

“But the trillion-dollar question has not quite been answered: How do you make enough money to support the investigative reporter who is just looking for the facts, ma'am?”

With all due respect, the question really is “How do you find an investigative reporter who is just looking for the facts?”